Buy It Now on eBay is a feature on eBay's auction pages that allows a
bidder to purchase a product for a set price at or above the minimum bid
price. It is an optional feature, available to sellers for a small fee.
If a person decides to purchase an item with a Buy It Now price, they must
be willing to pay that price, and in return the auction ends immediately with
them as winner. There are certain times when the Buy It Now feature is
not permitted or is rendered moot. Among other instances, if a person has
multiple items to offer via a Dutch auction, the feature may not be used,
and if a bidder offers less than the Buy It Now price , the bidding and
auction run as normal, and the Buy It Now option disappears.
eBay is currently trialing new rules for the Buy It Now feature on some
catagories. For example, leaving the Buy It Now option for the seller until
the bidding price reaches 50% of the BIN price. Imagine for a moment that
three months ago you took your entire life savings and opened up your very
own retail store.
You bought store supplies, ran a few ads in the local newspaper, paid a lot
of money for a custom sign to hang over the door and had a big Grand
Opening. You stocked the shelves with just a few of each item to keep
inventory from tying up all your cash. The store looks good and business is
slow, but improving.
Then one day, in walks the president of a local club. His group wants to
buy 5,000 widgets at $50 each. You're excited and thankful that this club
chose your store to do business. Then reality sets in an order that size
will wipe out your cash. What do you do. Selling products via mail order
is an attractive way to start a retail business from home without the need
of a storefront location. Read on to learn some of the advantages and
disadvantages of using catalog and mail order sales to distribute your
products.
